Summary

The Search is a work of fiction about a business and is people having to deal with a universal business problem: how to harness the power of Information Technology for the business.
This is a novel about diirty tactics in business, jealousy, sexism and intrigue and a hard won entry into e-commerce on the internet. It is also a lesson in how to manage IT that any business, small, medium, large or super large, would do well to heed.

IT systems can be seen as a slippery, invisible force that pervades the sub-structure of a business. When it is good, it is great. When it is bad, it is awful. Systems can work for parts of the business some of the time, for none of the business a lot of time and against other parts of the business too much of the time. The international IT industry races on, disgorging ever newer, ever faster, ever more capacious hardware, and ever fancier, ever slicker, ever smarter software. The new is added to the old. Soon that slippery invisible force pervading the business’s sub-structure becomes a cash gobbling black-hole.

Enter Jed Simms and Jon Sturgess to expose the flaws and follies of conventional management thinking that lead to this wayward force and money drain. The business-based approaches they have developed through eminent careers in IT management and business strategy are woven through the drama of this novel. Their approach to IT is to equip business executives to make IT work for their business and open up pathways to new growth and profit.

Their approaches may read like common sense, they say, but it’s not what most companies do.

Who should read

Business executives

Contents

362 pages, 55 chapters